branding | messaging | content

Research-driven verbal and visual identity that make your brand look and feel authentic, coherent, and culturally relevant. We have a dedicated design technology arm.
How and where your brand should show up to build recognition and trust, powered by real-time analytics and market insights.
Scalable content for your social media and editorial, optimized for engagement, conversion and AEO. Plus social presence engine for founders and team members that feels easy.
Personal branding and communications workshops, custom research, plus support for your team wherever it's needed.
It Takes Two became Rarible’s pre-launch communications partner in 2020, which led to 3,5 years of fruitful collaboration in full marketing leadership capacity. Together with the team, we built the brand, the channels, the processes from point 0, and grew a niche project into a category leader.


Masha and Xenia Vyazemsky are an identical twins duo bringing 8+ years of experience in communications for tech startups and brand leadership, with background in entertainment (GQ, Gibson Brands, international music events). We believe in founders, power of clarity and storytelling.