brand marketing  
for early & growth stage teams

branding | messaging | content 

It Takes Two logo
[ 01 ]

A FEW HIGHLIGHTS

Our team collaborated with
RaribleAnkrSnap Inc.
Our clients & our work featured in
Fast Company
CoinDesk
[ 02 ]

WHAT WE CAN DO FOR YOU

Branding and positioning

Research-driven verbal and visual identity that make your brand look and feel authentic, coherent, and culturally relevant. We have a dedicated design technology arm.

Brand strategy

How and where your brand should show up to build recognition and trust, powered by real-time analytics and market insights.

Content systems

Scalable content for your social media and editorial, optimized for engagement, conversion and AEO. Plus social presence engine for founders and team members that feels easy.

Expertise and hands-on help

Personal branding and communications workshops, custom research, plus support for your team wherever it's needed.

[ 03 ]

CASE STUDIES. CHECK OUT OUR RECENT BRANDING AND CONTENT WORK HERE 

Rarible

[ brand leadership ]
[ communications ]
[ content ]
[ PR ]
— 1.5 million followers across channels
— $500 million in trading volume
— 500k email subscribers
— 8-person marketing team
— McFarlane, FOX, Mattel (Barbie), Animoca, CryptoPunks

It Takes Two became Rarible’s pre-launch communications partner in 2020, which led to 3,5 years of fruitful collaboration in full marketing leadership capacity. Together with the team, we built the brand, the channels, the processes from point 0, and grew a niche project into a category leader.

[ 04 ]

ABOUT US

Xenia Vyazemsky
Xenia Vyazemsky
Masha Vyazemsky
Masha Vyazemsky

Masha and Xenia Vyazemsky are an identical twins duo bringing 8+ years of experience in communications for tech startups and brand leadership, with background in entertainment (GQ, Gibson Brands, international music events). We believe in founders, power of clarity and storytelling.

[ 04 ]

OUR COURSES

Developer friendly APIs that interact with Bitcoin.

Developer friendly APIs that interact with 2

[ 04 ]

GET IN TOUCH

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